I served as project manager for a full-scale website redesign involving 230+ project pages, building tracking systems in Airtable from scratch and coordinating across teams with minimal oversight. I bring structure to complex, high-visibility projects.

I manage editorial calendars, develop posting cadences, and build content systems that keep communications consistent and intentional at scale — including publishing 289 posts in a single year across LinkedIn and owned media channels.

I translate platform data into strategy. From quarterly LinkedIn analytics reports to bounce rate analysis and engagement benchmarking, I don't just track numbers — I use them to make smarter decisions and communicate impact to leadership.

I developed documentation that actually gets used. My SOPs on webinar hosting and image licensing/copyright are used firmwide, and the latter generated enough interest to spawn dedicated staff training sessions.

I write for LinkedIn, websites, newsletters, internal communications, and executive bios — adapting tone and format for every audience while maintaining a consistent brand voice. My manager now makes fewer and fewer edits to my work, which I consider one of my strongest professional milestones.

I've played a key role in events from conception to execution, managing logistics, communications, and coordination.

I shoot professional headshots and portraits that help individuals show up with confidence — delivering polished, approachable imagery that reflects their personal brand. It's the same storytelling instinct I bring to communications, just expressed visually.

After auditing the firm's publication and subscription landscape, I identified significant redundancy across individual partner accounts and took the initiative to consolidate all logins into a centralized inbox. The result: eliminated duplicate plans, cut subscriptions we didn't need, and saved the company upwards of $5,000. It's the kind of operational detail that rarely gets celebrated — but always gets felt.

Not every team has a designer on call — and I've learned to bridge that gap. Using branded templates and shared design systems, I update and produce graphics for social media, internal communications, and digital campaigns. I work within established brand guidelines to maintain visual consistency, move quickly, and keep the team from hitting a bottleneck waiting on creative support.